Many things have changed over the years, but our love for bicycles and for our customers continue to be constant. We pride ourselves on being up to date on all the latest technology and helping you find what best fits your needs. 

We love to help everyone pursue their love of cycling. From beginner to the seasoned racers, and everything in between. We work to make every person's experience the best it can possibly be, while never taking ourselves too seriously. We get to build, work on, play and ride bicycles for a living. How cool is that?




David Townsend

More Than Owner

aka: Elmo  - Kona bound Ironman, as steady as they come. If he’s not in the pool, his running shoes or on a bike you better believe he’s working hard outside somewhere, relaxing in Colorado or living it up with his grandkids. 


Gary Ford

The Stylish Owner

aka: Garebear or Mr. Longview  - Always brewing up a plan of some sort. He can be found running down any street in Longview (literally, he is running every one of them) or towing his son around on the “wheelie bike”. He’s never too serious and always up for a cold brewha.


David Hernandez

He Works Here

aka: Junior or Uncle Dave – He can ride anything on two wheels and do it well, unlike taking pictures (it took 37 tries to get this one^).  He lives and breathes bicycles and none of us would be here if it weren’t for him.  He keeps the youngsters grounded and the old timers young at heart.  He’s an equal opportunity beer drinker and his favorite color is green.


Hannah Yoder

Folding Expert & Sales Team

aka: cookie monster – Blonde, 5 ft. 2in and one hundreeeeeeedddddisssh pounds. She works 2 jobs. She enjoys lifting weights. She folds T-shirts very well. She is Hannah. Come see her.



The Helping Hand & Sales Team

aka: Mr. Reliable because he’s always here. He’s the strong and silent type. He wears his sunglasses at night. He dreams of moving to the southside of town in a place where the natural lighting won't let him wear a frown. He puts up with our shenanigans without saying a word and he’s looking for a girlfriend, at least that’s what we heard.


Jack Buttram

Process King & Service Team

aka: Mr. Happy – If you want to get better at something just go ask Jack. His process development skills make everything easier. They even make using the restroom more efficient. His knowledge is plentiful and his hair is luscious. He also likes beer… and we like that.


Miranda Allbright

Greeter Extraordinaire &

Sales Team

aka: Romanda – Starting as you walk through the door, she’s as helpful as they come. Constant learner, ultimate greeter and customer guide expert. Pop in to say “Hi” and she’ll out HELLO you every time!  She loves yoga, chocolate and long rides on the dirt.


Ira Nelson

Professional Chatter &

Sales Team

aka: Food Nazi  – Need help? He is the man. Want someone to ride bikes with? He is the man. Need somebody to talk to? He is the man!!! He will also remind you not to overeat, which is helpful if you’re into that. 


Matthew Reed

He’s Something , Sales & Service Team

aka: amputee – He once cut his thumb off. He learns on the fly, and flies . . . 

Literally, he flies airplanes. He’s always got a secret stash of things – gum, candy, Chickfila sauce, just to name a few. Full time college student, part time bike building expert.



TUESDAY - FRIDAY  10:00AM - 6:00PM

SATURDAY  10:00AM - 3:00PM